You know, there are two things that I keep on telling the world…both on a personal and professional front. The first is that whether you like it or not, the pendulum will swing back. The second thing I tell people is that whether you like it or not, you should at the very least listen to the nonsense coming out of my mouth….because over time, people will align themselves to my thinking (at least that’s what I keep telling myself). I wish I could say that this works all the time, but sadly it doesn’t. In this context however, I think I am on to something….and the context being that BYOD will fall into the annals of history as of one those blips or speed bumps that we had to overcome.
Now we all know that I have been on my soapbox for what feels like eons at this point saying that BYOD is not a good corporate strategy, and that there are much more viable options, particularly the COPE model. I also love to call out people who have fundamentally flawed views on enterprise mobility – particularly the ones who say that BYOD fuels employee innovation and productivity (it doesn’t).
A couple of weeks ago, we talked about the latest news coming from IBM’s BYOD experiment that showed that it was not about cost savings (duh). Today, we can read yet another article that shows how BYOD is not cost effective. Just go read the article at Computerworld “BYOD means soaring IT support costs for mobile devices.”
Here’s my take. There is enough evidence that is starting to come together to prove my point. BYOD is not an effective approach to developing a mobility strategy….and it is certainly NOT cost effective. Heck, lets set the record straight here and say (again) that BYOD is NOT a strategy. Anyone telling you that you need to have a BYOD strategy is selling you futures and vaporware (or just misinformed). You can have all the benefits of BYOD….meaning people using devices that they enjoy using….without having to give up control and opening unnecessarily up your wallet.
So when are we going to start seeing companies realize that BYOD has not worked out? When are we going to start seeing companies stop trying to segment corporate vs. personal data on devices and instead start focusing on what matters which is to protect the corporate data all the while not caring what people do on their personal time? A former boss told me once….focus on what you can do and not on what you can’t do.
Isn’t that a good lesson for people developing enterprise mobility strategies?